I have a business. I need to get the word out and there are thousands of advertising options and plenty of media, print media and online companies that will accept your money and take a stab at promoting your business.
I just got off the phone with a lady at a local (well-known) internet directory who was trying to get a hundred bucks off of me in order for me to list my business along with 1,480 competitors in their directory. This may at first seem like a grand idea, the online form of the yellow pages. A hundred here, two hundred there, a thousand here and twelve hundred there.
But if you want to outshine your competitors, "you need to play by a different set of rules" . No longer can businesses be complacent with an ever larger ad in one of many yellow pages. Although yellow pages are very useful at holding doors open, or even as a counterweight, when was the last time you opened a yellow pages to find a local business? Perhaps you turned to that search box on the internet on Google, Yahoo or Bing?
Go ahead and think like a searcher would and type in some phrases and see if you business is coming up on the first, second or even third page of the search. If it is not, then there is work to be done. The WebMad company is helping local Oakville, Burlington, Hamilton, Mississauga and Toronto based businesses. Searching for marketing companies in Oakville Ontario Canada? Get WebMad on your side.
